As the Content Creator for Dear Olivia Grace, I developed and executed content strategies that aligned with the brand’s style and seasonal trends. My role includes:
• Creating original content including product photography, Reels, and graphics
• Writing engaging captions that drive traffic and conversions
• Planning and scheduling posts to maintain consistent brand visibility
• Monitoring performance and optimizing based on engagement analytics
• Managing Instagram and TikTok to grow brand awareness and connect with the audience
Katie Ropka 